New Direction Advanced Weight Loss Program​


Obesity has become a major public health issue in recent decades. More than 70% of American adults are overweight or obese. Obesity increases the risk for many health problems like heart disease, diabetes, and cancer. Therefore, safe and effective weight loss solutions are needed to combat the obesity epidemic.

New Direction is a brand that offers medically-supervised weight loss programs. Their comprehensive plans combine meal replacements, behavior modification, and lifestyle coaching for sustainable weight loss and improved health.


Overview of the New Direction Advanced Program​


The New Direction program is designed for safe, rapid weight loss under medical supervision. There are two main diet protocols:

  • Very Low Calorie Diet (VLCD): 800-1000 calories per day using New Direction meal replacements
  • Low-Calorie Diet (LCD): 1200-1500 calories per day using meal replacements and conventional foods

The program has four phases:

  • Screening: Medical evaluation to ensure safety of rapid weight loss
  • Reducing: Active weight loss phase with meal plans and check-ins
  • Adapting: Transition to long-term lifestyle changes
  • Maintaining: Support for keeping weight off long-term

New Direction provides nutritionally balanced meal replacements like shakes, bars, soups, and puddings. These make it easier to control calories for quick weight loss. The program also incorporates behavior modification and lifestyle coaching to promote sustainable changes.

On average, clients lose 36 lbs in 12 weeks on the New Direction program. It leads to improved health parameters like lower blood pressure and cholesterol. By combining rapid weight loss with lifestyle changes, New Direction offers an effective medical weight loss solution.


New Direction Products​


The New Direction weight management system offers a variety of delicious and nutritious meal replacements designed to promote safe, rapid weight loss and are formulated by nutritionists based on the latest research on weight loss. They provide complete, balanced nutrition with protein, fiber, vitamins, and minerals.

Here are a few of the most popular and highest rated New Direction products:


Cookies n Cream Shake​


The New Direction Cookies and Cream protein shake is a delicious and nutritious meal replacement with 27g of protein and only 200 calories per serving. It has a creamy cookies and cream flavor that tastes like a milkshake treat. The shake is perfect for bariatric diets and contains 35% daily value of vitamins and minerals. The indulgent flavor tastes better than most cookies and cream flavored protein shakes.


Spicy Tortilla Soup​


Experience the zest of Mexican cuisine with New Direction Advanced Tortilla Soup. This nutritious meal replacement soup contains 27g of protein and only 200 calories per serving. It is scientifically formulated for weight loss with a blend of protein, fiber, vitamins, and minerals that fits perfectly in a bariatric diet. The soup features delicious flavors like tomato, garlic, bell pepper, and a hint of spice. It can be prepared with hot water or microwaved for convenience. Customers love the indulgent tortilla soup flavor in a low calorie, tasty, protein-packed option. The New Direction Advanced Tortilla Soup makes is super simple to get your protein if you're a pre-op or post-op bariatric patient.


Apple Pie Shake​


New Direction's delicious Apple Pie Shake is designed for bariatric and diabetic meal plans. Each serving contains 27g of protein and only 2g of sugar to fit bariatric diet needs. With the sweet flavors of apple and cinnamon, this shake tastes just like apple pie but is appropriate for full liquid and pureed phases. The nutritionally balanced formula provides protein for building muscle without excess calories or carbs. Customers love that it curbs cravings for sweets with its naturally sweet taste. Conveniently packaged, the Apple Pie Shake makes getting protein easy for anyone who needs a delicious high protein meal replacement.
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new direction meal replacement shake.jpg